Digipak Feedback #2

We showed our updated digipaks to the class with the changes we had made since our last feedback session.  Due to including more edited studio photos of my artist and more information on the digipak, I received much more positive feedback.  I think my digipak fits my genre better than before, and feel I only need to make final minor changes to it.  Here are some of the sheets I was given:

Third Shoot - Studio

After the feedback from my digipak first draft, I reshot photos as suggested.  I used more make-up, including bold red lips, as well as messy, curly hair.

These are some of my favourite shots, with edited versions:

Here are all of the photos:

https://www.flickr.com/photos/127386971@N02/sets/72157649187930767/

Digipak First Draft Feedback

We presented our digipak drafts in class to receive feedback and make changes to improve them.  Unfortunately, mine had not saved properly and my draft only consisted of 5 panels:

This is some of the feedback I received:

I know I need to finish off the remaining panels.  I also will most likely change the photographs of me outside with the graffiti to more images taken within the drama studio, as people preferred the studio photos and thought it conveyed my genre better.

Digipak Ideas - CD Design

I wanted the CDs within my digipak to have a vinyl design on them to continue the vintage/retro theme.  I researched into vinyl designs to see the different variations, and found some more traditional versions that were plain black and white colour vinyls with images relating to the album cover in the middle, such as:

I found some vinyls that were brighter and mixed colours:

I also found shaped vinyls, which couldn't be applied to my CDs.  However, I could make them seem shaped by using colours on the edge of the CD that match the digipak case, with the shape I want contrasting against them.

Second Shoot - Studio

I did a second photo shoot, but this time using a studio.  I wore the same vintage dress and hat, as well as a new full length black sheer lace dress I purchased, which I thought was similar to Florence Welch's style.

Here are some of what I think are the most successful shots:

I think the poses are quite different to the usual pop style, which helps show the indie influence of my genre.

I hope to use some of these in my digipak.  One in particular is this one which I was considering for the back cover:

Here are the rest of the photos:

https://www.flickr.com/photos/127386971@N02/sets/72157649460773851/

Animatic

Storyboarding

Pitch Feedback and Changes

After pitching to the class, I received feedback on what was positive about my ideas and what could be developed further.

From my feedback, I know that they liked my initial ideas for my artist, such as their costume and make-up style.  They also thought the concept for my narrative was interesting, and thought my Goodwin elements worked well.

However, I need to complete my storyboards and animatic as I have finally settled on a music video idea.

New Locations

After looking through my first test photographs, I liked the colours of the graffiti, yet thought it looked too urban and did not convey my genre of indie/pop.  I want to reshoot locations for my music video, places that have quite a vintage feel to it, and decided on Notting Hill and Greenwich.

Notting Hill

Greenwich

After presenting this idea in my pitch, my teacher suggested a vintage shop in Lewisham.  I researched them and found some photographs.  I plan to contact them and visit, asking if I am able to do some filming there.

Ruby and Norm

Pitch

Music Artist Pitch from Welling School

Audience Profiling

Initial Music Video Ideas

I printed off the lyrics to my chosen song, Dog Days Are Over by Florence + The Machine.  I read through them and annotated any meanings and ideas for narrative to use within my music video  (click to enlarge).

Indie/Pop Music Video Analysis

Florence + The Machine - Shake It Out

First Shoot

I had already planned the locations I wanted to shoot for my initial photographs, which were all up in London.  Camden is a prominent place for obscure and vintage objects and clothing so decided to take most of the photographs there.  I already own a vintage dress so decided to use that for my costume and added accessories such as a black hat to emphasise the vintage feeling, as well as bold make-up.  There is a significant amount of artwork and graffiti in and around Camden, and I documented this for possible use in my digipak.  There were also record players and records which I thought matched my artist's image well.  My friend helped by taking spontaneous pictures of me walking around the market and shops.  We then went to Shoreditch and South Bank to take some additional photos, including some posed photographs in front of graffiti and London landmarks such as Big Ben.  However, it was sometimes difficult to take photos as it was half term and these popular tourist places were busy.

My favourite photos I think relate to my genre most are the posed photos in front of some graffiti in Shoreditch, as they have an urban and indie look to them.  I would like to incorporate these into my digipak.

However, I do not think I took enough photos and would like to do another shoot wearing a different outfit, maybe in another location such as Brick Lane.  Therefore, I will organise to do one in the upcoming weeks.  Hopefully it will be less busy as the next shoot will not take place during half term.

Here are all of the photos from my first test shoot:

https://www.flickr.com/photos/127386971@N02/sets/72157646787126133/

Artist's Style

Before my first test shoot, I looked into my artist's overall style, considering what costume and make-up to use.  I thought about possible shops they would buy clothes from, and considering the conventions of the indie/pop genre, I thought places like Urban Outfitters and Topshop would be accurate.  (Click to enlarge.)